Advisory for iGaming, product strategy, and intelligent transformation.
Deep expertise across high-growth iGaming and Web3 verticals
Product strategy, UX optimization, and growth frameworks for sportsbooks and betting platforms.
Blockchain-native gaming platforms and crypto-first user experiences.
Gamified commerce models combining digital rewards, fairness mechanics, and engagement loops.
Decentralized platforms, tokenomics design, and blockchain integration for next-gen digital products.
Scaling affiliate networks, content strategy, and revenue optimization for iGaming operators.
Sports analytics, engagement metrics, and data-driven insights for fan platforms and publishers.
Specialized expertise across three critical domains
Adapting legacy models for the AI era.
Building high-margin, scalable, user-led products.
Bridging operators, affiliates, and tech innovation.
Proven track record of building and scaling digital products
Product Growth to 4M+ Monthly Users
Co-founded and led product growth. Defined data-driven fan engagement models still used by global publishers.
Scaled 12 Product Teams Across iGaming Verticals
As Group CPO, led product strategy and operations across 20+ global sites with integrated product teams spanning casino, sports betting, poker, and bingo verticals.
Reinventing Commerce Through Fairness and Gamification
Reimagining e-commerce through provably fair mechanics and digital reward systems.
CR15 helps teams evolve fast by combining operational insight, product design, and modern AI frameworks. We focus on clarity of execution and measurable transformation.